Loot’s 10th Birthday Blogger Bake Off project was done in collaboration with PR company Positive Dialogue.
Loot.co.za, a leading South African online retail store, celebrated its 10th Birthday this year. To commemorate the milestone, Loot invited South Africa’s top food and parenting bloggers to compete in the ultimate birthday bake-off!
Moms were asked to bring their own little ‘masterchef’ apprentices aged between 5 – 9 years along, while foodie bloggers went head to head to make a death-by-chocolate ganache.
Cakes were judged by Vicky Gurovich, Head Pastry Chef at The Mount Nelson Hotel, Cape Town. All the resulting blogger baked cakes were shared over candles and the singing of Happy Birthday with the St Anne’s Children’s Home in Woodstock, a haven for destitute, abused and disadvantaged mothers and their children.
Sticky chocolate fingers, flour and an abundance of cake toppings were the order of the day!